Hey my friend 👋

Type: ✅ How-to guides

You’re running an online course or program.

You are pouring your heart into creating valuable content to attract people to the sales page.

They love your offer, go to the checkout and start filling in info… and then get distracted and leave without finishing the purchase.

They:

😭 Didn’t get a valuable resource that would help them solve the pain they have.

You:

😭 Lost revenue.

Nobody wins in this scenario.

But what if you could make just one tweak to help them finish the checkout?

And the tweak I’m talking about is 🥁🥁🥁

An abandoned cart email

(I bet you already guessed it, my smart friend)

Good news:

Instead of losing a sale, you can remind your potential client to come back and finish the checkout.
Even better news:
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It’s all automated for you.

(So you don’t actually need to jump on a call or write a personal email.)

Here’s what you’ll need to set up an abandoned cart email

➔ A checkout that saves clients’ email addresses (I use ThriveCart)

➔ A email platform that has automations (I use Kit)

➔ Abandoned cart emails

(The links above are affiliate, I've been using these tool for years)

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Abandoned cart flow

Here’s what the automated flow looks like:

• Someone fills in their info at the checkout and leaves before finishing the purchase
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• ThriveCart sees the cart abandonment and passes the information to Kit

You can configure it in Automations (important: create the tag in Kit first):

• The person gets a respective tag in Kit that triggers your abandoned cart email automation
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• After 30 minutes, it checks if the prospect converted
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• If he/she hasn’t, they’re sent an abandoned cart email sequence
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• Once they’re converted, they’re removed from the automation

That’s what it looks like visually:

Abandoned cart email sequence

Your abandoned cart email sequence doesn’t need to be too long; 2-3 emails are enough.

This is such an easy thing that you set up just once and then enjoy additional sales 🤑

I’m curious, have you ever set up abandoned cart emails? Hit “reply” and let me know. I read all emails!

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P.S. I’m soon opening 1:1 coaching to a limited number of people who want to launch courses or scale their current course. I’ll announce it soon 😍